Description: Nearly as many users around the world are limiting tracking on their iPhones Source: eMarketer.com Date: Oct 21, 2016 Link: https://www.emarketer.com/Article/One-Five-iOS-Devices-US-Limiting-Ad-Tracking/1014654?ecid=NL1001 Questions for Discussions: What does this report say about consumer attitude toward privacy issues? Why do you think more people are choosing to block? How should marketing managers respond?